What are you Selling?

That's putting it a language everyone reading this should be able to understand. I think we owe it to each other to understand what it is we're selling, so we can have honest dealings with one another.

I'm selling the perspective that however well what we've been doing up until now has worked - how well it has gotten us this far - we need to move on to something new. I'm selling the theory of evolution, but only if applied to 'all the things'. All the things evolve, including society.

I'm offering a healthy dose of - A species is an organism. Humanity is an organism, a giant sprawling thing consisting of 7 billion or so individual cells. I'm selling you the perspective that the health of the whole is intimately connected with the health of each and every individual.

Slide on these magic goggles and see that the fact that your neighbor is an obese, ignorant man, with a nasty habit of beating his wife is indicative of a systematic illness within our organism. Consider also that a malleable cell, such as a stem cell, is chiefly the product of his environment. While all of the individual cells have built in self-regulation, that they fail to thrive in an environment is the responsibility of their society. The society entity is chief architect of the environment in which a new citizen-cell develops.